1. What is a cookie?

A cookie is a special text, often encoded, that is sent to a web browser by the web server and sent back by the browser whenever the website is accessed, thus allowing the identification of a user/device. A cookie consists of 2 parts: the name and the content or value of the cookie.

This text is passive – it does not contain software programs, viruses, or spyware and cannot access information on the user’s hard disk.

Cookies themselves do not request personal information and, in most cases, do not personally identify Internet users.

2. What kind of information is collected?

The Google Analytics service is used to collect information such as the number of visitors to the site or various pages of interest, the profile of these visitors – the IP address of a computer, the type of operating system used, the type of device from which a page was accessed, the type and version of the browser used, demographic data, if the user reached one of the pages of the Universitatea Politehnica din București website by accessing an external link.

For information on how the Google Analytics service collects and uses the collected data, please consult the following web resources:

• Google Privacy Policy
• Google Analytics data practices and commitment to protecting data privacy and security

According to the mentioned Google Analytics policies: “Analytics offers the function _anonymizelp in the ga.js JavaScript library and ga(‘set’, ‘anonymizeIp’, true) in the analytics.js library, to allow site owners to request that all user IP addresses be hidden within the product. This function is designed to help site owners comply with privacy policies or, in some countries, recommendations from local data protection authorities that may prevent the storage of full IP address information. IP address hiding/masking is performed as soon as the data is received by the Analytics collection network, before storage or processing takes place.”

The UPB website uses this option to comply with current privacy policies.

3. How does master-epic.ro use the collected data?

Universitatea Politehnica din București uses the information in an aggregated form (no individual can be identified) for:

Creating user profiles to tailor informational content
Auditing website activity
For academic analyses and evaluations
We use this information to constantly improve the user experience on the university’s website, to ensure and maintain the security of the website. The information may also be used and disclosed in the event of an incident or security breach.

4. Personal data protection

Universitatea Politehnica din București has adequate measures in place to ensure that website user data is protected against unauthorized access, use or modification, illegal or accidental destruction, and accidental loss.

Universitatea Politehnica din București uses administrative, organizational, technical, and physical methods to ensure information security both on the UPB website and within the institution. The security measures are designed to maintain an appropriate level of confidentiality, integrity, and availability of data.

However, any user must be aware that there is always a risk of transmitting information over the Internet and must assume this risk.

5. Policy regarding minors’ access (persons under 16 years old, according to the EU definition)

The Universitatea Politehnica din București website does not intentionally collect information from users under the age of 16. If a parent or legal guardian notifies Universitatea Politehnica din București regarding the existence of such personal data, UPB will take all necessary measures to delete the information. If you believe that information about a person under 16 has been collected through the UPB website, please contact us at the email address: sesizari@upb.ro

6. Universitatea Politehnica din București on social media:

Universitatea Politehnica din București is present on a series of media channels and social media platforms to present the educational offer, activities, and events carried out within the institution. When you access one of the links leading to Universitatea Politehnica din București’s presentation pages on social media or media channels, you may be identified through the personal profile you hold within these services and will be subject to the privacy and data usage policies of those companies.

The online platforms where Universitatea Politehnica din București is present, as well as their data privacy policies, are presented below:

• Data usage policy – Facebook
• Privacy policy – Twitter
• Privacy policy – YouTube
• Privacy policy – LinkedIn

There are several reasons why a cookie may be stored on your equipment after visiting the upb.ro site

• cookies that make our site work correctly and allow you to use the secure online services provided by ro
• cookies that recognize your personal preferences when you return to our site and make the site easier to use by personalizing the information you receive.
• cookies that help ensure the rapid loading of your page content
• cookies that collect data about your use of our site and help us improve digital services

Cookies are placed on your device either by the upb.ro site or by third parties whose services we use as part of the site.